Posts Tagged ‘solutioning’

4 Leading Questions

April 22nd, 2014
  1. What is the difference between adoption and marketing? Difference between product adoption and problem adoption? How does this change the idea of implementation, staging adoption, customer experience, project success?
  2. As a buyer, How do you go about identifying underlying root problem causation from visible pain? What is the hardest thing about diagnosing problems within your organization? How do good vendor partners assist in that process? How do mediocre vendors hurt that process? In  a couple of words, what is the difference between selling and decision support? Continue reading “4 Leading Questions” »